For working adults, going back to school isn’t just about finding the time. It’s about believing there’s room to pursue your own ambitions while still being there for those who depend on you.
Find Your Wings brought that tension to life through a hardworking mother dragon who had always used her wings to care for others, but never discovered how far they could take her.
The story grew into an integrated campaign across TV, digital and social, an original children’s book, and Storytime with Larry Fitzgerald, where the University of Phoenix alumnus and NFL star read and signed the book for children of current students.
Together, it celebrated working parents as the heroes they already are and inspired them to discover just how far they can go.
